Project Information
Lead Generation Campaign for Zion & Alwin Group of Schools
Objective
Zion & Alwin Group of Schools approached Blessime to enhance their student admission inquiries through digital platforms. Their goal was to attract more qualified leads from nearby locations and increase overall admission conversions.
Our Approach
Blessime designed and executed a Meta (Facebook & Instagram) Ad Campaign focused on:
- Targeting parents within specific localities and age demographics.
- Creating compelling ad creatives and admission-focused messaging.
- Running A/B tests to identify the best-performing visuals and audience segments.
- Implementing optimized lead forms to improve lead quality and reduce cost per lead.
Results
Within just 1 months, the campaign delivered impressive results:
✅ 2.8x increase in admission inquiries
🎯 Over 100+ qualified leads generated through Meta Ads
📈 40% improvement in lead-to-admission conversion rate
💰 35% reduction in cost per lead compared to previous campaigns
Outcome
The Zion & Alwin Group of Schools achieved a consistent flow of quality leads, resulting in a significant improvement in their overall admission numbers. The collaboration between Blessime and the school management helped them reach the right audience at the right time, building brand trust and visibility in their local community.
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